The Maison Kitsuné brand was founded by Gildas Loac and Masaya Kuroki in 2002. The Kitsuné group consists of a clothing line, record label, and coffee shops with Maison Kitsuné responsible for delivering a diverse collection of contemporary clothing for men. The collection includes awesome Maison Kitsuné sweaters and trousers for men, polo shirts and more. Since its inception, Maison Kitsuné for men has garnered a global following and has established boutiques in Paris, New York, Tokyo, and Hong Kong.
A beautiful marriage of cultures exists with the brand name using "Maison" the French word for "home," combined with "Kitsuné" the Japanese word for "fox". The Fox has been adopted as the brand's signature motif perhaps due to its natural ability to adapt and evolve as well as possessing an enhanced sense of awareness and alertness. These characteristics are shared by the brand and are evident in the willingness of the designers to adapt their work based on the themes that inspire the creative process. The fox has been the signature logo representing the Maison Kitsuné brand since its launch and still features prominently throughout this stunning menswear collection.