Rhuigi Villaseñor Los Angeles-born luxury men's streetwear label, Rhude, is full of character, owing to the fact that it’s designed with characters in mind.
Young designer Rhuigi Villaseñor moved to Los Angeles from Manila at the age of 11. Without formal training in fashion, he used the knowledge gained from his mother's experience as a seamstress to create a fashion brand that balances technical luxury with a streetwear aesthetic. With a rapidly growing fan base and celebrity clientele such as Big Sean, ASAP Rocky, Kevin Durant and Future, the Rhude for men collection has proven to earn regular edits in men's high fashion publications Men's Fashion Week.
The Rhude for men collection is designed from a narrative perspective, reflecting contemporary personal and socio-economic stories of Villaseñor's emigration to Los Angeles. The brand combines familiarity with iconic American art while providing an insightful visual commentary on the country rooted in Rhuigi's experience living abroad.
For the best in American luxury hoodies, browse Brother2Brother’s catalogue of Rhude hoodies for men designed by fascinating designer Rhuigi Villaseñor. These ready-to-wear collections of men's luxury hoodies are an exciting contemporary evolution to the American streetwear legacy. For the perfect men's Rhude hoodie, sweatshirts and tees as well as a wider collection of apparel and men's Rhude accessories browse Brother2Brother online today.