From the German powerhouse of luxury menswear comes the next step in the evolution of innovative day-to-day high-end sportswear. Same with roads, cars and lager, there’s just no beating German engineering. Originally designed for golf, Boss Athleisure has expanded their repertoire and brought their top-end design techniques to other fields of sport such as cycling and running. With Hugo Boss designing clothes for all facets of a man’s life you can expect some design elements from their other sports sponsorships such as motocross and sailing to make their way into these stunning designs.
For one, we love the regal aesthetic of the navy and gold logo pullover but with a streamlined trim to give this look some real substance. The logo headlo shorts, while designed to look imposing through its visual features are made of incredibly breathable blends of fabrics.
Athleisure is fast-becoming a global fashion phenomenon because it takes the more function-focused philosophy of sportswear design and applies them to the fashion of everyday life. It’s for people who see the hurdles in the day-to-day and race straight at them. Boss athleisure takes these elements and finds the perfect balance of fashion and functionality to make you ready for any challenges urban life throws at you.
Browse our range of Boss Athleisure shirts, hats, trousers and hoodies today