From American Artist, Creative Director, Content Creator and prolific DJ, Heron Preston, comes an eponymous men's luxury streetwear label designed for the people and marketed to the people.
After moving to New York to study in Parson’s School of Design, Heron Preston Johnson decided to stay after graduating in 2007 to pursue a career in fashion for men. After launching the brand in 2016, the label grew at a breakneck pace with its own unique brand signatures: the hoodies, sweatshirts and tees boasted a fluorescent orange palette, stylistic Cyrillic alphabet typeset and its artistic depictions of herons.
The reason for his fascination with herons extends beyond his name. Herons, after leaving their nest, herons are known for leading solitary lives: The perfect symbol for the uniqueness and independence that Heron Preston brings to his stylish menswear collection. There are 64 different species of Herons, each with unique palettes, giving the designer much to explore by way of colour.
Brother2Brother are proud stockists of the Heron Preston for men collection including jackets, jeans, knitwear and more. Distinctive men's streetwear each piece embellished with the label’s unique signatures. Heron Preston graphic prints, printed logos and exclusive Russian writing designs make him an unmistakable figure in exhilarating streetwear. FREE UK delivery on all UK orders over £70, with all orders placed before 3 pm dispatched the same day - Monday to Friday.