Versace Jeans Couture Relaunches For FW19

Get ready, because we’re about to inject some serious regality and opulence into your casual wardrobe. Rooted in the iconic designs from Gianni and Donatella Versace but reinvented and reimagined for 2019, Versace Jeans Couture represents a clash of worlds; casualwear and couture do battle to produce a collection that is an elevation of streetwear, steeped in detail and stunning high fashion design.

At the end of 2018, the much-publicised acquisition of Versace by Michael Kors Holdings was completed. Announced in September, the merger was one of the largest and most high profile in fashion history, and it marked Michael Kors’s commitment to becoming the world’s leading luxury fashion conglomerate. According to Vogue, the newly named Capri Holdings has pledged to increase Versace’s brand revenue to $2bn, and its plans on how to achieve this so far include increasing the brand’s retail footprint by 100 sites, as well as streamlining and simplifying its brand strategy. The first major announcement to this end was made in November when we learned that Versace Versus and Versace Jeans were to be merged, a move made to focus the contemporary arm of the brand, and 8 months later Versace Jeans Couture was born.

The collection draws many design elements from the Versace mainline – the iconic Versace baroque print and other Greco-Roman influences are seen throughout, as well as heavy use of gold, black and white in the garments and designs. The collection is brand new to Brother2Brother and we are immensely proud to offer the brand new first collection from Versace Jeans Couture to our customers. You can view the full collection here, but for now, we have selected our five favourite pieces from the collection to whet your appetite below.

Versace Jeans Couture T-Shirt

Versace Jeans Couture – White/Black Cotton Logo T-Shirt

The first garment we are showcasing from the collection features the brand new Versace Jeans Couture logo in front and centre, letting everyone know you were one of the first to bag a piece from the first drop! Keeping things simple, the 100% cotton T-Shirt is constructed in crisp white and the logo printed in shiny black across the chest, with a slim fit that is perfectly paired with jeans for a sophisticated casual look. If you love Versace, but love to keep things low key too, this is the perfect shirt for you, make sure to get it before it’s gone!

Get the White/Black Cotton Logo T-Shirt here for £80.00

Versace Jeans Couture Jeans

Versace Jeans Couture – Dark Blue Slim Foil Jeans

The eponymous item in this range does not disappoint! Versace has always produced some of the best jeans on the market. These slim fit dark blue jeans and constructed from 98% cotton and 2% elastane, meaning they retain their slim fit while offering a degree of flexibility and comfort for all-day wear. The stand out feature of these jeans is the foil logo print on the back pocket featuring the brand new Versace Jeans Couture logo embossed in opulent gold. The jeans are completed with gold accents and details. These jeans will surely become your casual go-to, so be sure to grab yourself a pair today!

Get the Dark Blue Slim Foil Jeans here for £185.00

Versace Jeans Couture Bomber Jacket

Versace Jeans Couture – Black/Gold Leo Baroque Reversible Jacket

Born out of a collaboration with renowned streetwear designer K-Way, this reversible bomber is an absolute showstopping piece from the brand new Versace Jeans Couture FW19 collection. Constructed from soft yet durable polyester, this eyepopping bomber jacket features leopard print throughout, with the famous Versace black and gold baroque print overlayed to create a unique and stand out design. And if you’re not feeling the loud look, you can always reverse it for a black bomber with gold accents. We can’t get enough of this piece, it would make the perfect showpiece for anyone’s wardrobe. It’s sure to sell out, so snap it up today!

Get the Black/Gold Leo Baroque Reversible Jacket here for £455.00

Versace Jeans Couture Bag

Versace Jeans Couture – Linea Heritage Print Backpack

With summer in full swing, autumn seems so, so far away. But unfortunately, no matter how much we wish summer could last forever, time ticks on, and before we know it September will have rolled around again. Thousands of students will head back to school, college and university, and competition will no doubt be high as to who can snatch the crown of campus style king. To help you along the way, Versace Jeans Couture has produced this unique and eye-catching backpack, complete with their classic gold heritage print. Nobody will be able to miss it or take their eyes off it. So if you crave fashion credibility, and you like your books to travel in style, you’ll want to snap this one up before it’s gone!

Get the Linea Heritage Print Backpack here for £175.00

Versace Jeans Couture Polo Shirt

Versace Jeans Couture – White/Black Label Polo Shirt

A good polo shirt is a wardrobe staple, it cannot be denied. Perfect for a comfortable, casual outfit, this monochromatic, 100% cotton polo shirt would make an ideal, versatile addition to anyone’s collection. Pair with jeans and trainers, or dress up for the evening with a blazer. Featuring black lining to the collar and sleeves, and the brand new Versace Jeans Logo placed prominently on the chest, this shirt will no doubt become a favourite, a go to, in fact, you might need to buy a few because it’s that wearable. Go on, you’ll regret it if you don’t!

Get the White/Black Label Polo Shirt here for £89.00


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